The full Amazon and DTC engagement does not make financial sense for a brand doing under roughly $1M a year on Amazon. Amazon-only work often does make sense below that line, so it is still worth asking.
Telehealth is the exception worth calling out. If you are a telehealth company,
get in touch wherever you sit on that scale. You are already spending heavily on channels that send people looking for you by name, and in nearly every brand we have checked, that demand is already landing on Amazon. We can show you what it looks like for your brand before you commit to anything.